EKONOMI KREATIF: Gelombang Peradaban Ekonomi, Ekosistem dan Pelaku dalam Ekonomi Kreatif
Synopsis
Buku ini menjelaskan berbagai konsep penting, mulai dari definisi ekonomi kreatif, perbedaan ekonomi kreatif dan ekonomi konvensional, pentingnya pengembangan ekonomi kreatif, hingga sejarah perkembangan ekonomi kreatif di dunia dan Indonesia. Selain itu, pembaca juga diajak memahami peran pemerintah, komunitas, pelaku usaha, investor, infrastruktur digital, co-working space, dan jejaring industri kreatif dalam membangun ekosistem kreatif yang dinamis dan kolaboratif.
Tidak hanya berfokus pada konsep teoritis, buku ini juga membahas kreativitas dan inovasi sebagai fondasi utama ekonomi kreatif. Pembaca akan mempelajari pola berpikir kreatif, karakteristik kreativitas, jenis-jenis inovasi, tahapan proses inovasi, serta strategi inovasi berbasis teknologi, desain, budaya, dan kolaborasi. Berbagai studi kasus aktual, seperti perkembangan Bandung dan Yogyakarta sebagai creative hub serta inovasi Gojek dalam membangun ekosistem digital Indonesia, dihadirkan untuk memberikan gambaran nyata mengenai praktik ekonomi kreatif di lapangan.
Downloads
Download data is not yet available.
References
Bakhshi, H., Freeman, A., & Higgs, P. (2013). A dynamic mapping of the UK’s creative industries. Nesta Research Paper, 1–90.
Bessant, J., & Tidd, J. (2015). Innovation and entrepreneurship (3rd ed.). Wiley.
Bocquet, R., Le Bas, C., Mothe, C., & Poussing, N. (2018). Are firms with different innovation patterns differently affected by crises? Journal of Evolutionary Economics, 28(1), 77–104.
Brown, T. (2009). Change by design: How design thinking transforms organizations and inspires innovation. HarperCollins.
Chesbrough, H. (2003). The era of open innovation. MIT Sloan Management Review, 44(3), 35–41.
Christensen, C. M. (1997). The innovator’s dilemma: When new technologies cause great firms to fail. Harvard Business School Press.
Csikszentmihalyi, M. (1996). Creativity: Flow and the psychology of discovery and invention. Harper Perennial.
Florida, R. (2002). The rise of the creative class. Basic Books.
Hartley, J., Wen, W., & Li, H. (2015). Creative economy and culture: Challenges, changes and futures for the creative industries. International Journal of Cultural Policy, 21(2), 132–147.
Henry, C., & De Bruin, A. (2011). Entrepreneurship and the creative economy: Process, practice, and policy. International Journal of Entrepreneurial Behaviour & Research, 17(5), 406–424.
Howkins, J. (2001). The creative economy: How people make money from ideas. Penguin.
Indonesia Creative Economy Agency. (2019). Opus: Ekonomi kreatif 2019. Bekraf Press.
Kelley, T., & Kelley, D. (2013). Creative confidence: Unleashing the creative potential within us all. Crown Business.
Kotler, P., Kartajaya, H., & Setiawan, I. (2017). Marketing 4.0: Moving from traditional to digital. Wiley.
Kotler, P., Kartajaya, H., & Setiawan, I. (2021). Marketing 5.0: Technology for humanity. Wiley.
Lampel, J., Germain, O., & Mazza, C. (2012). Creativity and entrepreneurship: Identity, motivation, and professionalism. Journal of Business Venturing, 27(4), 441–457.
Lusch, R. F., & Nambisan, S. (2015). Service innovation: A service-dominant logic perspective. MIS Quarterly, 39(1), 155–175.
Miles, I., & Green, L. (2008). Hidden innovation in the creative industries. Nesta Working Paper, 1–85.
Nugroho, Y., Sitorus, R., & Surastiani, D. (2017). Mengelola ekosistem ekonomi kreatif di Indonesia. Jurnal Masyarakat dan Budaya, 19(2), 161–178.
OECD. (2014). Innovation and productivity in services. OECD Publishing.
Osterwalder, A., & Pigneur, Y. (2010). Business model generation. Wiley.
Pratt, A. C., & Jeffcutt, P. (2009). Creativity, innovation and the cultural economy. Geoforum, 40(4), 431–439.
Ries, E. (2011). The lean startup. Crown Business.
Royo, M., & Yetton, P. (2020). Digital innovation and SME performance. Journal of Small Business Management, 58(5), 915–936.
Schumpeter, J. A. (1934). The theory of economic development. Harvard University Press.
Sundbo, J., & Sørensen, F. (2013). Innovation in the experience economy. International Journal of Innovation Management, 17(6), 1–18.
Teece, D. J. (2010). Business models, business strategy, and innovation. Long Range Planning, 43(2–3), 172–194.
West, J., & Bogers, M. (2014). Leveraging external sources of innovation: A review of research on open innovation. Journal of Product Innovation Management, 31(4), 814–831.
Downloads
Published
May 25, 2026
Categories
Copyright (c) 2026 Aditya Arief Rachmadhan, S.P., M.Si., Prasmita Dian Wijayati, S.P., M.Si. (Author)
Details about this monograph
ISBN-13 (15)
978-634-05-1481-0
Physical Dimensions
How to Cite
Rachmadhan, S.P., M.Si., A. A., & Wijayati, S.P., M.Si., P. D. (2026). EKONOMI KREATIF: Gelombang Peradaban Ekonomi, Ekosistem dan Pelaku dalam Ekonomi Kreatif. PT. Ghani Press Group. https://e-book.ghanipress.com/index.php/ghanipress/catalog/book/52
