NEGOSIASI BISNIS Strategi, Teknik, dan Praktik dalam Dunia Usaha

Authors

Vivin Sulistyowati
Agustin Amborowati

Synopsis

Negosiasi merupakan salah satu kompetensi yang paling sering dipraktikkan namun paling jarang dipelajari secara sistematis oleh pelaku bisnis. Buku referensi ini disusun untuk menjembatani kesenjangan tersebut, ditujukan bagi mahasiswa yang menempuh mata kuliah Negosiasi Bisnis maupun praktisi, yaitu di bidang pengadaan, penjualan, sumber daya manusia, atau manajemen strategis, yang ingin memperdalam pemahaman teoretis di balik praktik negosiasi yang mereka jalani sehari-hari.

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September 1, 2026

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Sulistyowati, V., & Amborowati, A. (2026). NEGOSIASI BISNIS Strategi, Teknik, dan Praktik dalam Dunia Usaha. PT. Ghani Press Group. https://e-book.ghanipress.com/index.php/ghanipress/catalog/book/110